Why Nest Is Worth Every Penny

The news today that Google is buying smart thermostat-maker Nest for $3.5 billion seemed slightly unhinged; why overbid for what's still, at present, a niche product? The answer is so simple it's barely worth a shrug: because it can, because it needs to, and because if it didn't, someone else would have.

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Source: http://feeds.gawker.com/~r/gizmodo/full/~3/794dITA2Wr4/why-nest-is-worth-every-penny-1500616569

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